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About
A marketer with 20 years experience that provides simple marketing advice with no buzzwords
LinkedIn for Lawyers - a tool you can't ignore
Overview of LinkedIn how it work and how lawyers can utilise it to help their business.
How Law Firms Can Use Social Media as a Marketing Tool
Social media – what tools exactly are we talking about? What sort of strategy should a law firm adopt when evaluating social media? The cost of social media – time and money? Tactical considerations – what do we actually do? Evaluating the effectiveness of social media - a silver bullet or a lead balloon?
Content marketing for lawyers
What is content marketing? Why is it important? Where does content fit in the marketing mix. Content marketing in action. How to tell if your content marketing works.
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