George Tziallas

- Present destination management within a theoretical and conceptual context. - Understand the structures that exist to facilitate effective destination management. - Evaluate the management of a destination.

Objectives of presentation/topics - Developing a Strategy for promoting sustainable and innovation-based tourism. - Planning the extension of tourist season to an all year 365-day destination with a great variety of touristic themes adding value to existing touristic products. - Raising the average spending by tourists per person by enriching and enlivening the tourism product. - Achieving positive economic effects by offering a rich and truly authentic tourism products