Alexandra Figueredo is founder of Mission Based Branding Institute, a full-service education platform specializing in helping Mission-Driven Businesses, ranging from large corporate campaigns to small businesses or solo-entrepreneurs. Through her Training/Coaching practice, she has helped hundreds of mission-driven business owners and entrepreneurs with marketing and business success and helped them discover and implement their "Mission" through her book Sculpt Your Life From Sketch to Masterpiece (self-published, 2011). She is co-author in a best-selling book Conversations That Make A Difference: Shift Your Beliefs To Get What You Want (2014).
She is passionate about the arts, travel, and entertainment and shares this through her videos, blog, writings and multi-media content. She also cares deeply about philanthropy and supporting charitable causes, and writes about this in her blog and also as a contributor for AskMissA.com/Charity Is Life, an online social good publication that reached 100,000 readers per month. A serial Missionpreneur, she is a co-founder ArtistaMundo, a global community for artists which promotes the arts, as well as other social startups.
Alexandra worked for over 8 years in banking with high net worth clients, most recently as a luxury residential construction lender at Gibraltar Private Bank in Miami. She received her masters in Global Strategic Communications at Florida International University and studied business at University of Florida.